Your product will never reach its full potential if your customers have no say in development.

Your product will never reach its full potential if your customers have no say in development.

Estimated reading time: 2 minutes

One Visbanking client highjacked our plans for a week.
Here’s what happened:

One Visbanking client highjacked our plans for a week.
Here’s what happened:

Recently, one clients approached us with a need to examine the utilization and composition of deposits at various banks.
We had all the information, but it was in different places and we couldn’t format it in a way they could use to drive business results.

Our team rose to the challenge, and within a week, the custom reports were ready.
For every single bank in the U.S.

Now this client could see which of their own customers weren’t maximizing their deposits, and which ones were desperate for more, and make decisions accordingly.

The beautiful thing about technology is that now that we’ve created this report, we can offer it to all of our customers without additional cost to us, or fees for them.

Every tech company has an idea of what their product roadmap looks like.
But when the market tells you how it should change – you listen.


🔔Follow Brian on Linkedin: Brian Pillmore

#product

#development

#banking

Learn more on this topic

Related Insights

Why does bank data matter more than you think?

Why does bank data matter more than you think?

Banks are like a goldmine of data. Every transaction, every customer interaction, and every financial report is another nugget of information waiting to be utilized. Why does this matter? 1. Data fuels decision making: In the world of banking, data-driven insights can...

How can data science transform the banking industry?

How can data science transform the banking industry?

In the era of Big Data, banks sit on a goldmine of customer-related information. Harvesting this data intelligently can result in enhanced services and better risk management. Here's how: 1. Personalized customer experience -With the help of machine learning and AI,...