by Brian Pillmore | Feb 9, 2023 | Brian's Blog
Estimated reading time: 2 minutes Every successful venture starts with 2 things:A small niche.A big vision.Jeff Bezos is the KING of this.At no point was Bezos’ vision to sell lots of books.It was always to disrupt Old World businesses with New World methods.Making...
by Brian Pillmore | Feb 8, 2023 | Brian's Blog
Estimated reading time: 2 minutes Here’s what I mean: If you’re going to compete in the banking world, you’ll never succeed trying to be the next Citi Bank.The big players will CRUSH you. What you can do is find a small part of their business and crush THEM on...
by Brian Pillmore | Feb 7, 2023 | Brian's Blog
Estimated reading time: 2 minutes “What you put out is what comes back to you.” You might think it sounds a little woo woo,But it’s 100% the truth. 12 years ago I joined a big bank as a completely inexperienced sales guy. My first assignment was to go find customers....
by Brian Pillmore | Feb 6, 2023 | Brian's Blog
Estimated reading time: 2 minutes Ask a Marketer, Product Manager, Brand Strategist, etc. and you’ll probably get the same answer from all of them:Your Target Market. Here’s why they’re ALL wrong. Ok a little harsh… They’re just not exactly right… When it comes to...
by Brian Pillmore | Feb 3, 2023 | Brian's Blog
Estimated reading time: 2 minutes This hyper-connected, small world that we now live in makes it possible to source talent from anywhere to either get better talent, or similar talent for a lower cost.Sometimes you might even get both. When it comes to banking,The big...